It's called live social shopping.
I've sold over $10 million online in total - and in the last year alone, $1.5 million through live selling on Whatnot and TikTok Shop. These platforms are still early, and the opportunity right now is massive for people who take action.
Inside the Live Selling Blueprint, I give you a one-on-one mentorship, access to a community of active sellers, platform strategy tailored to your situation, help with inventory sourcing, and I'll build you a real system - the same one I built for my own business - to run a live selling machine.
I've helped students go from zero to their first sales in under a week. The biggest difference between people who succeed in live selling and those who don't? They actually start.
since he was 15 years old.
in ecom of 2026.
- Intro call to assess your situation & pick the right platform
- Step-by-step account setup guide - done correctly from the start
- Platform approval support with our dedicated rep relationships
- Where to find products, how to price them for auctions & listings
- Inventory provided so you can start faster
- Stream setup based on your goals & budget - no expensive studio needed
- Consistent streaming schedule the platform rewards with more reach
- Learning what sells, how viewers behave, and building repeat buyers
- Hiring shippers, streamers & expanding into new categories
It's a one-on-one mentorship program where Danny teaches you how to build a real live selling business on platforms like Whatnot and TikTok Shop. You get a custom strategy, inventory support, stream setup guidance, and direct access to Danny — not a course you watch alone.
No. Danny provides access to inventory so you can get started without sourcing your own products first. You'll learn where to find products and how to price them — but you don't need to figure that out before your first stream.
The main focus is Whatnot and TikTok Shop — two of the fastest-growing live selling platforms right now. Danny has built his own business on both, and your strategy will be tailored to whichever platform fits your situation best.
Both. Beginners can start from scratch — Danny's done it himself and has helped students make their first sales within a week. If you already have ecom experience, you'll move faster because you understand the basics, but live selling is a different skill set entirely.
Some students make their first sales in under a week. It depends on how quickly you go live and how consistently you stream. The platforms reward consistency — the more you show up, the more reach you get. Danny will help you build a schedule that actually works.
Waiting too long to go live, overcomplicating their setup, and not streaming consistently enough. The platforms push you to more viewers when you show up regularly — most beginners quit before that momentum kicks in. That's exactly what Danny helps you push through.
Once you have consistent sales, scaling means adding more streams, expanding into new product categories, and hiring to handle shipping and operations. Danny built his business to $1.5M in live selling last year by doing exactly this — and he'll show you how to build the same infrastructure.